LAB5

The term bodystorming can be explained as a technique to understand the product from a technical angle. Bodystorming practices can help companies and individuals to get an extensive understanding of how the product would work, how consumers will perceive it and the audience the product will target. Bodystorming is usually used on prototype products to observe the product and its possible deficiencies and to improve on it. It involves the product and people to get an experience of the product on how people will respond to it and focuses on unforeseen results.

Bodystorming can be divided into different stages of its implementation. Observation of the products environment is very important and critical to get an understanding of how to portray the product to the customers in order to grasp their interest. Further, it is key to Implement certain scenarios for the product to look for sudden glitches and their solutions. This also helps designers to think of better and more economical ways to maximize the products output. Lastly, there is the Reflections stage in which the designer calculates the output of the product, the plans that were better than others, the amendments made to the product and the solutions to the problems that came up during the implementation stage.

After all these stages have been completed, the designer gains all the information he would need to market the product.