LAB9

==**** //According to the slideshow by Sylvain Cottong, who is an employee at [|http://www.integratedplace.com], describe the tools and methods of 'service design' ?// **** ==

//there are numerous factors that are considered by a consumer when purchasing a product. Product satisfaction is one thing but service satisfaction is another and both have become equally important today. The function that service design aims for, is to make the experience of the customers into something physical while using the product.// ////A number of tools are used for service design and they are user studies, journey maps, blueprints,personas, context mapping, ethnographic study, ideation, prototyping and participatory designs. Personas, ethnography and user study tools are used to detect customers and users and figure out their attributes. A journey map measure the use of a product by a consumer and their experience over a period of time - this helps figure out problems, solutions and ways to make the product better.Context mapping, ideation and participatory design is the process in which the user is taught how to use a product and get their feedback with it. Service blueprints can be explained as the quantitative information of time, sequences and processes that are highly important parts of the service process. Service prototyping is a process of producing a real life situation for the product through scenarios, stories, performing arts and movies etc.////
 * ////** In todays world, **////**